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November 16, 2007

Comments

Asi

It's one of my favourite campaigns ever but mostly because it's a BIG IDEA platform for endless executions.

it's like an endless pool for cultural polarizations....
and it always resonates - even if you never wore high heels you still 'a-ha' when you see the pleasure/pain poster.


wine bottle bags

The inside of your leather purse can get just a dirty as the outside.

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    2. Culture is the richest repository of innovation and brand development ideas

    3. Inspiration exists in everything (cf. Paul Smith)

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