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1. Everything is cultural (nothing can step outside of cultural representation)
2. Culture is the richest repository of innovation and brand development ideas
3. Inspiration exists in everything (cf. Paul Smith)
4. Branding is an art (but science can help)
5. Strategy cannot be divorced from execution (overlook design at your peril)
6. Complex problems have simple, easy to understand, wrong answers (cf. HL Mencken)
7. Diversity and inconsistency keeps life interesting for people (thus everything about this blog is subject to change)
Even as a marketing-type fella, I find it hard to comprehend how we're exposed to thousands upon thousands of messages a day (can't recall the exact figure). In any case, here's a modest four that popped up in my world the day - from New York onto Chicago ...
Posted by: burberry sale | July 12, 2011 at 09:21 AM